BURLINGTON, Mass., April 5, 2025– Avid® announces it is partnering with Bergen, Norway-based CuttingRoom to power Avid’s next-generation web-based editor. Initially integrated into Avid’s Wolftech News product, Avid’s enhanced web-based editor uses CuttingRoom’s award-winning cloud native technology to deliver a significant leap forward in collaborative, browser-enabled editing that meets the demands of today’s fast-paced news landscape. It is being previewed in Avid’s booth (SL1516) at NAB Show 2025, in Las Vegas.
Avid’s powerful next-gen solution empowers news teams to capture, create, customize, and publish video content from anywhere. The advanced web editor solution delivers a streamlined, AI-enhanced workflow for video editing, audio design, graphical overlays, and social media reformatting – all within a web browser. Multiple users can edit the same timeline simultaneously, further accelerating production schedules.
“In a media environment driven by ever-faster turnaround times and the need to maximize resources, content teams require web-based and mobile-first tools to enable frictionless workflows that deliver more content without sacrificing quality,” said Wellford Dillard, CEO at Avid. “Avid’s next-generation web-based editor, powered by CuttingRoom, makes it faster and easier than ever for news teams to produce better, more creative stories from wherever they need to work.”